December 22, 2022
Airbnb Launches One-Stop Hub for Remote Workers in Dubai
Airbnb recently published a guide for governments and destinations outlining recommendations for how communities can benefit economically from the rise in remote workers.
Innovation
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Read moreOctober 27, 2022
NielsenIQ Bases Reveals 2022 Top Breakthrough Innovations in Saudi Arabia
BASES, a NielsenIQ business, and leader in helping companies build brands through innovation, renovation, portfolio and pricing strategy, as well as go-to-market optimization, has…
Read moreNovember 11, 2016
UM MENA’s Rasha Rteil discusses the need for innovation in the agency’s new playbooks
“Calling me the head of innovation is too far-fetched,” says UM MENA’s head of innovation, Rasha Rteil, rather modestly. Innovation is present across the…
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September 29, 2016
UM MENA to launch three new playbooks
UM MENA, through its innovation and technology division UM Labs, is launching three playbooks covering wearables, proximity marketing and the creation of dynamic content…
Read moreDecember 14, 2015
Du’s smart initiatives
This year’s theme at GITEX Technology Week was “The Internet Future of Everything”, where du showcased its initiatives to ensure that Dubai moves forward…
Read moreSeptember 3, 2015
Why growth hacking is the next big thing for marketing
Sir David Brailsford had a difficult challenge ahead of him.
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June 17, 2015
Break it down: the experts talk innovation
Innovation is hard because ‘solving problems people didn’t know they had’ and ‘building something no one needs’ look identical at first,” said Aaron Levie,…
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May 19, 2015
Oliver’s Twist
Yes, JC or Jonathan Oliver, is every bit as crazy as he looks in the picture and as we got to witness up close…
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March 29, 2015
Center stage
Similar to the advertising and PR industries, events have a presence that dates back thousands of years. Today, events have evolved to form an…
Read moreSeptember 29, 2014
PepsiCo sets up innovation center in the Middle East
PepsiCo announced yesterday the opening of its first innovation facility in the Middle East out of Dubai, which will serve as a center…
