
May 24, 2017
How Google plans to kill ‘last click attribution’
Google says it wants to rid marketers of their obsession with the last click before consumers buy things. Instead it aims to provide insights…
May 24, 2017
Google says it wants to rid marketers of their obsession with the last click before consumers buy things. Instead it aims to provide insights…
April 30, 2017
It all started from a ‘quality’ news source exposé with the headline “Big brands fund terror,” highlighting how content from global brands was…