Communicate’s latest issue is out. This quarter, we deep-dive into the promise of audio, exploring the marketing potential of podcasts and music streaming platforms,…

Communicate‘s latest issue is out. This quarter, we explore the intricacies of programmatic advertising. Deep-diving into this complex world, we look into the various…

We asked the professionals in the industry: which city is the most creative?

What is art? Is art a concept or an object? Who decides: the artist, the critic or the public? These questions have fueled discussions…

By Erhan Ecevit Today everyone who works in consumer insight business knows it’s getting difficult to get to the key insight that will differentiate…

Dutch artist and innovator Daan Roosegaarde is on a mission to upscale the conversation about humans’ future. Instead of focusing on what people know scares them, Roosegaarde creates…

By Sarah Longbottom There have never been so many challenges facing the communications industry. Technology, AI, diminished brand trust, balancing truth with public interest,…

Memes are more than a fad. They have become legitimate means of expression, communi- cating an entire cultural idea or theme in a singlevisual…

By Elias Jabbe The Middle East Public Relations Association will host its inaugural Leadership Majlis in Saudi Arabia on October 21 at the Hyatt…

In a study published, recently, by the London based Global Disinformation Index (GDI), an estimated $235 million is spent annually on websites that are…

Built on the Jaddaf Waterfront in Dubai, the Jameel Arts Center is an independent initiative that aims to act as a dynamic platform fostering…

By Leo Premutico There’s an old saying in screenwriting: If you want to reveal the truth of a character, dial up the pressure and…