November 23, 2022
Commerce Media Takes Off: Transforming the Online Shopping Experience
By Gosia Wajchert, Criteo Managing Director, Middle East, and Africa
Branded Content
Read more
Read moreAugust 16, 2021
How Branded Podcasts Can Enter New Ears Through Licensing?
Communicate spoke with Chirag Desai, CEO of Amaeya Media, to learn how branded podcasts can expand their reach through licensing partnerships and about Amaeya Media’s latest…
Read moreJanuary 14, 2021
The TikTok Year in Review, Celebrating 2020 Creative Excellence in MENA
Tik Tok rounds up the most creative moments on the platform in 2020.
Read moreJune 28, 2020
A day in the life of…
Cortlan McManus, Head of Content Practice at Publicis Media. I work with great people who inspire me to be better than I would be…
Read moreOctober 4, 2018
Nat Geo has a new rep for ad sales in MENA
FOX Networks Group Middle East has appointed Value Branded Content (VBC) as its new advertising sales representative agency for National Geographic Abu Dhabi and…
Read moreFebruary 14, 2016
In conversation with Initiative’s Ramzy Abouchacra
Following Initiative Talks “Stand Out Content”, we catch up with Ramzy Abouchacra, regional managing director of Initiative. Tell us a little bit about Initiative…
Read moreSeptember 1, 2014
AdZouk launches Zoukontent native advertising solution in the region
Premium online advertising network in the Middle East AdZouk has launched “Zoukontent”, an “exclusive technology designed to create a smooth transition between website content…
