November 11, 2015
The evolution of Microsoft’s brand strategy
Recently, Communicate had the opportunity to sit down with Tim O’Brien, Microsoft’s general manager of global communications, for a chat about Microsoft’s branding strategies and how…
November 11, 2015
Recently, Communicate had the opportunity to sit down with Tim O’Brien, Microsoft’s general manager of global communications, for a chat about Microsoft’s branding strategies and how…
October 4, 2015
Changes in the market – demand shifts or internal corporate transformations such as the introduction of new products and services – often lead to…