
January 25, 2023
How Cadillac Prepares for an All-Electric Future
Akshaya Sikand, Head of Brand at Cadillac Middle East, discusses the “Be Iconic” campaign, the automotive brand’s rebranding, and its strategy to stand out in an…
January 25, 2023
Akshaya Sikand, Head of Brand at Cadillac Middle East, discusses the “Be Iconic” campaign, the automotive brand’s rebranding, and its strategy to stand out in an…
August 1, 2022
By Elmir Arnautovic, Communications Director for Audi in the Middle East