March 7, 2024
Data-Driven Strategies to Get Your First 10,000 Mobile App Installs
By Sue Azari, eCommerce Lead, EMEA & LATAM at AppsFlyer
Applications
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February 8, 2024
Over Half of Android Apps Downloaded by UAE Consumers Uninstalled in Under 30 Days
Lifestyle, finance, shopping, and food and beverage apps were among the categories that suffered the highest uninstall rates by UAE consumers, according to AppsFlyer’s latest…
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November 22, 2023
New Study Reveals UAE Consumer Fury as Brands Fail to Deliver Seamless Digital Experiences
Consumer expectations for digital experiences continue to soar, with 71% of UAE consumers stating that their expectations are far higher now than they were…
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November 17, 2023
Economic Downturn Has Caused Declines in App Install Ad Spend Budgets
Marketers continue to navigate a turbulent marketing landscape with budgets dropping 20% in 2023 due to economic challenges and privacy restrictions.
