September 22, 2025
Kia Brings Lifestyle Storytelling to SUV Marketing with Amazon Ads in KSA
Launching a new SUV in today’s Saudi market is a test of relevance as much as engineering. Drivers are more digitally connected, more passion-led,…
Amazon
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Read moreJuly 30, 2025
GMG and Amazon Announce Strategic Partnership to Expand Innovative Digital Retail Experiences for Customers across the Middle East and North Africa
GMG, a global well-being and retail conglomerate, has announced a landmark partnership with Amazon in the Middle East and North Africa (MENA) to transform…
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April 7, 2019
Amazon to develop Alexa wearable
Amazon is trying a new way to take its Alexa digital assistant mobile by developing wireless earbuds that mirror Apple’s popular AirPods. The Seattle-based e-commerce giant…
Read moreFebruary 22, 2019
Engendering customer loyalty in the digital age
By Sanjit Gill, GM, Middle East at Collinson The rise of digital-native retail brands offering highly competitively priced products with rapid home delivery services…
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July 27, 2018
This e-commerce giant is making almost $5bn in ad sales
Amazon’s advertising business continued its ascent last quarter, hitting $2.2 billion in revenue – a growth rate outpacing even optimistic forecasts for the company.…
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August 3, 2017
Will Amazon bring the Prime Day excitement to Souq.com?
By Sanjit Gill, General Manager, ICLP While many of us have been busy preparing our summer getaways, one retail event has been dominating the…
