September 6, 2023
Kantar Report: Amazon is Consumers’ Preferred Ad Platform for a Second Year in a Row
New Kantar research shows more marketers will cut ad spend on X in 2024 and TikTok is officially the world’s most attention-grabbing ad platform.
Amazon
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June 14, 2023
Kantar BrandZ Releases “Most Valuable Global Brands Report” for 2023
Microsoft overtakes Amazon to join Google in the top three and McDonald’s ranked as the most valuable non-tech brand; Coca-Cola rejoins the Top 10.
Read moreApril 7, 2019
Facebook and Amazon take down the exposed records
Facebook has asked Amazon to take down the data bases, in response to millions of user information being exposed. Researchers at a cybersecurity firm,…
Read moreApril 7, 2019
Amazon to develop Alexa wearable
Amazon is trying a new way to take its Alexa digital assistant mobile by developing wireless earbuds that mirror Apple’s popular AirPods. The Seattle-based e-commerce giant…
Read moreFebruary 22, 2019
Engendering customer loyalty in the digital age
By Sanjit Gill, GM, Middle East at Collinson The rise of digital-native retail brands offering highly competitively priced products with rapid home delivery services…
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July 27, 2018
This e-commerce giant is making almost $5bn in ad sales
Amazon’s advertising business continued its ascent last quarter, hitting $2.2 billion in revenue – a growth rate outpacing even optimistic forecasts for the company.…
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August 3, 2017
Will Amazon bring the Prime Day excitement to Souq.com?
By Sanjit Gill, General Manager, ICLP While many of us have been busy preparing our summer getaways, one retail event has been dominating the…
