July 30, 2025
GMG, a global well-being and retail conglomerate, has announced a landmark partnership with Amazon in the Middle East and North Africa (MENA) to transform…
June 25, 2025
Neither brand, Mastercard or OSN+, sells any physical products through Amazon, yet both orchestrated compelling campaigns that turned Amazon’s touchpoints into their playground and…
September 6, 2023
New Kantar research shows more marketers will cut ad spend on X in 2024 and TikTok is officially the world’s most attention-grabbing ad platform.
June 14, 2023
Microsoft overtakes Amazon to join Google in the top three and McDonald’s ranked as the most valuable non-tech brand; Coca-Cola rejoins the Top 10.
March 27, 2023
In an exclusive interview to Communicate, Gemma Spence, Global Vice President for Transformation at VMLY&R Commerce decodes the rapidly evolving future of commerce, and…
October 19, 2022
Marketers across the region are facing a transforming industry – accelerated by shifting consumer behavior, economic changes, and technology updates. Amazon Ads will discuss…
May 31, 2022
By Paige O’Neill, Chief Marketing Officer at Sitecore
April 21, 2022
The payment services provider announces the appointment of Mona Alsemayen as the Head of Strategy and Growth for Amazon Payment Services in Saudi Arabia.
January 20, 2022
Amazon joins forces with MTE (MENATech), a GGTech entertainment group company to launch Amazon University Esports, the first educational esports league in the UAE…
December 8, 2021
Echo devices are also launched in the UAE.
September 21, 2021
Online giant continues to invest in growing its network with new building openings.
July 6, 2021
By Richard Nicoll, Chief Strategy & Capability Officer at Liquid
June 29, 2021
Data analytics and brand consulting company, Kantar, released the Kantar BrandZ Most Valuable Global Brands 2021 report. This year’s report highlighted that the world’s most…
