January 22, 2026
TikTok Ad Awards 2025 honour GCC’s most creative campaigns
TikTok hosted the TikTok Ad Awards 2025 on Wednesday night at the KAFD Conference Center in Riyadh, celebrating the most creative and effective advertising…
Almarai
Read more
Read moreMay 1, 2023
Spark Foundry Retains Almarai for 18th Year
This long-standing partnership has been active since 2004, leading to multiple award-winning campaigns at the MENA Effie and the MMA Smarties.
Read moreJune 29, 2016
The story of an online film that became the most viral ad in MENA
By Ahmad Abu Zannad, regional strategy director at Leo Burnett MENA and Maamoun Yafi, deputy heads of comms and PR, Al Marai Social media…
