This year, the MENA Effie Awards acknowledged one of the many emerging young marketers through one of its crystal award categories. Communicate speaks to…

Who made the cut this year?

Winners for the Print and Publishing; Outdoor; Radio and Audio categories were announced in the Palace of Festivals and Congresses of Cannes today. Impact BBDO…

Impact BBDO is the Gerety Awards 2023 UAE Agency of the Year.

The Holy Month remains a crucial time for mobile marketers as installs across finance, shopping, and gaming apps grew over Ramadan last year.

Senior Executive – Media Planner at OMD MENA

Havas Middle East ranks second in Media, Leo Burnett is the only MENA agency in the Effective 100 creative agencies listing, and Impact BBDO makes…

By Raviteja Dodda, CEO & Co-Founder of MoEngage

Mixed reality, content mix, and user-generated content (UGC) will be essential for successful digital engagement this year.

Wunderman Thompson’s annual trend almanac features 100 bitesize predictions that offer a splash of color, inspiration, and an insightful glimpse into 2023.

By Walid Ramadan, GM of MMP Experiences

What’s Next Report 2023 launched to help brands thrive on the platform.