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Which is Horizon FCB’s 2nd win in one month?

Communicate Staff
News
May 1, 2018

Horizon Group’s creative arm has been on the down-low recently. The agency won two big accounts last year, Al Hamra Group and Danone Nutricia.

The agency also appointed a new deputy GM earlier this year following the appointment of an ECD in December 2017.

However, this month, Horizon FCB is on a roll. It was appointed as Agency of Record and Creative Partner for Mercato Mall earlier this month and it has now won back the Dubai South account. The developments that are now part of the agency’s remit include The Villages, The Pulse, and Parklane.
“We’re excited to resume our relationship with Horizon FCB, this is a great opportunity for us to continue to build on the creativity and trust we’ve developed during our working relationship together. This matters the most, especially now that we are soon launching our new beautifully designed residential communities. Horizon FCB has demonstrated care, integrity, strategic planning and creativity that is all relevant to our business,” says Mohammed Al Awadhi from Dubai South.

Mazen Jawad, group managing director, adds, “Our industry keeps evolving and changing and as new realities emerge, they become future trends. Identifying new relationships is key for growth, nevertheless holding on and seeing older ones coming back is even more rewarding.”

 

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