
September 23, 2025
Kantar Media Reactions 2025
Three of consumers’ top five preferred ad platforms are Amazon brands, according to Kantar, the world’s leading marketing data and analytics company. The findings…
September 23, 2025
Three of consumers’ top five preferred ad platforms are Amazon brands, according to Kantar, the world’s leading marketing data and analytics company. The findings…
September 9, 2025
The resilience and determination of the Middle East’s two largest economies is evident in the 2025 ranking of the Kantar BrandZ Most Valuable Emirati…
May 19, 2025
CARMA, the leading technology and consulting company, has released the second part of its ‘Driving Change Series’ study, which presents an analysis surrounding the…
May 19, 2025
Adyen, the global financial technology platform of choice for leading businesses, today published its 2025 Annual Retail Report, highlighting a significant shift in consumer…
May 14, 2025
Global advertising technology leader The Trade Desk today announced OpenSincera, a new application that provides the ad tech ecosystem with Sincera’s rich advertising metadata…
May 7, 2025
Daleel, the Middle East’s personalized financial marketplace, has revealed the results of an independent survey into the UAE’s financial behaviour. It found that 94%…
May 1, 2025
CNTXT AI, the UAE-based Data and AI company, today announced the launch of Munsit — a next-generation Arabic speech-to-text model that outperforms every global…
February 12, 2025
Platformance, a subsidiary of FAST Ventures and a leading MENA ad-tech growth acquisition engine, recently released its highly anticipated Ramadan Playbook, “Winning Ramadan”
February 11, 2025
Dentsu, in collaboration with Snapchat and Kantar, has unveiled the results of its latest study that dives into the evolving dynamics of video consumption…
February 10, 2025
KSA enterprises are ready to embrace AI, with 75% surveyed already hosting core business functions on cloud, but only 64% are highly confident of…
February 5, 2025
Research by The Trade Desk reveals the prominent role of media during Ramadan and the omnichannel advertising opportunities to reach a multi-screen audience.
February 3, 2025
Arabia’s consumer market is evolving rapidly, characterized by adaptability, shifting spending patterns, and resilience in the face of global economic challenges, according to the…
January 9, 2025
The UAE is poised for a significant 13% net increase in consumer spending intentions for 2025 per AlixPartners.
December 17, 2024
Dentsu MENA has today released new insights from its “Unlocking the Currency of Attention KSA” study, showcasing Snapchat’s powerful role in capturing and retaining…