NielsenIQ brings a new FMCG barometer to understand trends across Saudi Arabia and the United Arab Emirates. In Modern Trade, the latest quarter’s value…

BASES, a NielsenIQ business, and leader in helping companies build brands through innovation, renovation, portfolio and pricing strategy, as well as go-to-market optimization, has…

Arab National Bank collaborated with OMD for their latest World Cup Credit Card campaign. Using OMD’s Omni Custom Audiences product the Middle Eastern bank expanded…

Certification is based on direct feedback from employees.

Talkwalker, a consumer intelligence and deep listening company, and Khoros, an award-winning leader in digital-first customer engagement software and services, released their annual Social Media…

Quick Commerce is all about being fast and with consumer demands soaring to new skies with every passing day, it’s fair to say that…

Weber Shandwick, the in-culture communications agency, has been officially certified as a Great Place to Work® UAE after a thorough and independent analysis conducted…

We asked the industry: What is the most toxic thing that can happen in a workplace?

By Sara Paye, Communications, Culture and Engagement Manager at Dentsu MENA

YouGov’s Auto Report 2022 shows across the 18 surveyed markets, UAE, India, and Australia have the highest proportion of car buyers who would consider purchasing…

The list honors groundbreaking businesses that are making a profound impact on industry and culture.

In an increasing race for talent and with rising employee expectations, Lara Hadjetian, Head of Employee Experience Practice at Edelman, explains how organizations can…