This collaboration marks a significant milestone in HungerStation’s journey to connect with the youth and deliver innovative marketing experiences that resonate deeply with the…

Having kicked off operations in April 2024, SSUP has begun the process to infuse Tim Hortons’ brand identity with vitality and creativity.

MiQ, a programmatic media solutions provider appoints Johny Saad as Regional Sales Director of MENAT.

Global benchmark organization of advertising, marketing, brands, and campaigns, WARC announced Gold, Silver, and Bronze winners from the Middle East and Africa 2024. 3 Gold,…

A majority also agrees that a brand snub pushes companies to take corrective action.

By Samer Bohsali, Head of Social & Public Sector across the Middle East, and Julie Coffman, Global Chief Diversity Officer at Bain & Company.

The Climate E-Racers will help to create awareness with kids of the global issue of electric waste through gamification.

Algain brings over 20 years of industry experience as an advertising veteran, with a proven track record of building and growing brands in Saudi…

As CEO, Leandra Meintjes will steer PROVEN 360 toward continued growth and success.

TEN by TishTash marks a consolidation of corporate clients looking for new ways of integrating storytelling and authenticity to match modern PR objectives and profiling.

Telgana Ala Snap – the new GCC-focused campaign aims to position Snapchat as the region’s number one platform for staying connected.

AppsFlyer’s latest report reveals key insights about the intersection of AI, user-generated content, and the quest for the ‘creative winner’ in the complex world of digital…