
August 21, 2025
IKEA Flips the Script on Back-to-School with its ‘Back-to-Me’ Campaign
As the school year begins, IKEA is shifting the spotlight to the unsung heroes of the summer – parents and caregivers. Through its heartwarming…
August 21, 2025
As the school year begins, IKEA is shifting the spotlight to the unsung heroes of the summer – parents and caregivers. Through its heartwarming…
August 21, 2025
NielsenIQ (NIQ) in partnership with World Data Lab (WDL), has released a groundbreaking report spotlighting Generation X as a pivotal force in global consumer…
January 15, 2025
Shamal has launched a new white paper entitled ‘Understanding the UAE’s Experience Economy’ dissecting the dynamic nature of the experience industry in Dubai and…
January 14, 2025
The latest Disney+ marketing campaign for Saudi Arabia, brings iconic characters to life, in an exciting celebration of Saudi storytelling.
January 14, 2025
Female-owned Light of Sakina is rooted in values of sustainability, exquisite craftsmanship, and meaningful giving, the brand creates its signature collections in a dedicated…
January 13, 2025
In the UAE and Saudi, GenAI app marketers sought to capitalize on the market buzz and increased their user acquisition ad spend by 94%…
January 10, 2025
Continental Tires has launched a special video campaign encouraging its audience to reflect on the meaning of trust.
January 9, 2025
Jumeirah, a global leader in luxury hospitality and a member of Dubai Holding, has announced the appointment of Thomas B. Meier as its new…
January 9, 2025
The UAE is poised for a significant 13% net increase in consumer spending intentions for 2025 per AlixPartners.
January 9, 2025
StickyGinger has welcomed in the new year with a selection of strategic new hires and well-earned promotions.
January 7, 2025
The MediaVantage, along with The GreenVantage and The TechVantage, have officially united under a single, dynamic brand identity: The Vantage.
January 7, 2025
Saba Said Al Busaidi – Senior Manager Corporate Affairs at Omantel speaks to Communicate about Maqroo, dyslexia, and WhatsApp
December 26, 2024
McDonald’s UAE introduces its latest menu item; the McCrispy – a chicken burger that delivers a flavorful crunch.
December 26, 2024
Collective Artists Network, India’s largest celebrity management company announces the launch of its Dubai office.