In a Vine video published early this winter, a French transplant to New York named Jerome Jarre approached a baby squirrel sitting on…

  Rayan Karaky has left his position as chief digital officer for MENA & Emerging Markets at Starcom MediaVest Group, and Rami Saad has…

  After launching a test of its long awaited video ads in December, Facebook is now formally rolling them out to a larger group of advertisers…

  ARPU Plus, a  mobile Value Added Services (VAS) and monetization platform solutions provider across the Middle East – and a company under OTVentures,…

  Automotive brand Volvo has consolidated its global media buying and planning business with WPP’s Mindshare, according to people familiar with the matter, who added…

  Instagram has inked its first major ad deal with an agency, and it’s big. The photo- and video-sharing site is rolling out a…

  In collaboration with digital marketing training company The Knowledge Engineers, digital marketing consultancy and technology provider, the CODE Center of Digital Excellence, will…

MRM Dubai, part of Middle East Communications Network, has launched a customer relationship center to support Chanel’s network of luxury stores in the region.…

  David Sable, global CEO of Y&R, has announced a restructuring of Y&R’s Middle East operations. Joseph Ghossoub, who is the CEO of MENA Communications (a…

Have you ever watched someone play Candy Crush, Angry Birds, or World of Warcraft? They’re totally transfixed. You might ask: Why are they playing? Usually, it is…

Comprising more than 200 nationalities, UAE consumers cannot be viewed as a single block of customers with consistent purchasing patterns. Approximately four UAE residents out of five are foreign.…

  Outdoor advertising company JCDecaux SA, in conjunction with Dubai Airports, announced today that its subsidiary JCDecaux Dicon has unveiled a network of high definition digital…