For its 20th anniversary, RT (Russia Today) has launched a bold series of AI-assisted videos that blur the boundaries between journalism, technology, and influence.…

Acxiom Expands AI, Data, Tech, and Product Capabilities in MENAT Region as Part of MCN Family Offering Middle East Communications Network (MCN) has announced…

By Cihan Sel, Executive Director of Marketing & Communications, OMNIYAT In ultra-luxury real estate, it is tempting to believe that features and finishes alone…

STARZPLAY, a video on demand (SVOD) service in the MENA region, has been ranked MENA’s most positively spoken about streaming service. The independent analysis…

We Are Social, the global socially-led creative agency, on Monday announced the promotion of Jim Coleman to CEO for the Europe, the Middle East, and…

Significant AI advancements that have enhanced user engagement on Facebook and Instagram, while improving ad-targeting capabilities, have been instrumental in Meta’s strong Q3 results,…

Linda Kender, Regional Director MMA MENA, talks to Communicate about balancing innovation with accountability, combating ad fraud and other practices. How should CMOs in…

When Wendy’s, the iconic American fast-food chain famous for its square burgers and irreverent tone, decided to strengthen its presence in the GCC, it…

Karim Fouad, Head of Brand and Media, talabat, says cultural relevance, emotional resonance, and frictionless experiences drive sustainable growth. In this conversation he talks…

Discover the five iconic evergreen campaigns that everyone recalls. From “Romance to Remember” to the “Face” of British Airways. Scroll down and enjoy!  1.This…

If AI can generate infinite answers, strategy becomes about asking the questions that matter. That single thought has shaped every conversation I’ve had with clients this year.…

Dentsu has unveiled its latest Consumer Navigator study, Anime: A Growing Opportunity for Brands, an in-depth look at how anime has become one of…