Havas Media has been named media agency for Ubisoft, a leading creator, publisher and distributor of interactive entertainment and services. The contract spanning across 17…

Starcom MediaVest Group (SMG) has won the performance and search business for UAE-based telecommunications service provider du. The assignment expands on SMG’s media mandate for du, which…

Communicate sits down to discuss video content with Sophie Rayers, director of marketing for EMEA & LATAM, Brightcove, global solutions provider for the delivery and…

  Find your ideal audience Young Millennials and mothers are important customers for a wide range of brands this Ramadan season. Historically, we also…

Initiative Dubai has won the media buying and planning duties for Honor 6 Plus Huawei’s first e-commerce only brand in the region, following a multi-agency…

Following a competitive pitch, Olayan Kimberly Clark has appointed Grayling META to handle PR and Digital communications for its Kleenex brand across the GCC. In…

The Ipsos 40th anniversary celebration will travel the globe this year, starting with Dubai in April and traveling to other global hubs like Shanghai,…

Online Xperts FZ LLC or OOX recently announced the addition of travel search site Wego to the line-up of publishers subscribed to the OOXmonitor service. Wego…

Omnicom Media Group MENA has been accredited by the Global Reporting Index (GRI). Which, according to the company, makes them the first media agency…

Unilever MENA enters into a strategic partnership to be Microsoft’s food and drink content partner within the Lifestyle section of the MSN. June marks…

Mazola has announced Hatun Madani as its new brand ambassador this Ramadan. “This partnership allows our brand to develop a more human personality in…

PacSis, promotional and digital marketing solutions company, has recently launched a tech platform in the UAE, providing brands a solution that allows consumer engagement for everyday goods.…