
February 5, 2024
Elie Aoun Steps Down From His Role as Media CEO at Ipsos in MENA
After dedicating 32 years to the multinational market research and consulting firm, Aoun bids farewell to his tenure.
February 5, 2024
After dedicating 32 years to the multinational market research and consulting firm, Aoun bids farewell to his tenure.
February 2, 2024
evision powers a new experience with TV channels plus Video on Demand content, including Hotstar Specials in the MENA region.
September 27, 2015
Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around…
September 27, 2015
The advertising industry is filled with a wide range of characters. They are often stereotypical and some of them need to be alleviated. From idealistic…
September 22, 2015
Less than six months after Etihad introduced Hollywood star Nicole Kidman as its brand ambassador, FRIENDS star Jennifer Aniston signed a $5 million global brand endorsement deal…
September 20, 2015
Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around…
September 20, 2015
With 25 million completed regional surveys and counting, On Device Research has been operating in the MENA region for approximately one year, providing mobile market…
September 20, 2015
Exponential Interactive announces a 100 percent viewability guarantee for its proprietary, scalable video ad formats: VDX. To bolster its efforts, Exponential has partnered with the Media…
September 20, 2015
Emirates NBD is now offering customers the option of conducting select banking enquiries and transactions via Twitter. The first-to-market banking service will allow Emirates…
September 20, 2015
Everywhere we look, anything we see or use – watches, coffee shops, desks, courier services, computers, televisions, mobile phones, pens, clothes, cars and shoes…
September 17, 2015
The power of Apple is rarely in the new technology it brings to the market, but the new behaviors it popularizes. From mobile payments…
September 16, 2015
YoungNetwork has secured the account to manage all PR and social media for Fuel TV in the Middle East. The Dubai-based agency, which is…
September 16, 2015
Google has launched the Middle East version of its insight hub, Think with Google. The website, which is free to access, collates intelligence on…
September 14, 2015
Visa unveiled its connected car proof of concept, developed in partnership with Accenture, at the Mobile World Congress this year. Visa’s connected car commerce…