by Yasmine Saab, Associate Business Director, Social Content, Publicis Groupe

In an exclusive interview with Communicate, Rajesh Verma, Director of Business Development at Epsilon, sheds light on how brands in the UAE should navigate…

With a distinguished career highlighted by award-winning achievements and an in-depth understanding of the Saudi market, Dahouk brings a wealth of expertise in developing…

Ala Shashaa, Data, and Insights Director at the regional digital marketing agency Netizency, shares a social recap with Communicate, analyzing the discussions in the GCC’s public sphere…

Z7 Communications, the region’s leading luxury communications, digital, and events agency, is delighted to announce its new role as the representative for Bentley Motors—one…

2024 Cannes juror and creative leader – Nayaab Rais – has been promoted to the position of Executive Creative Director at FP7McCann.

Spearheading commercial operations across diverse MENA markets, Shoker leads with strategic prowess and dynamic vision.

Erin Riley, TBWAChiatDay US CEO, is elevated to Global CEO alongside Erwan Guillou as Global CFO.

Robert Novotny, Director of Customer Success across MEA at WebEngage.

Nissan Middle East, in collaboration with TBWARAAD, announces the launch of its first brand campaign for “Defy Ordinary”, Nissan’s brand platform. Developed by Nissan…

Both organizations enter into strategic partnerships to help clients navigate the changing advertising ecosystem and bridge the gap between the retail and media worlds.

By Sue Azari, Industry Lead E-commerce at AppsFlyer