Any partly sane mind in the tech industry knows that making predictions about the future of technology, even a year out, is an exercise…

With a daily active user base of 76.5 percent in the MENA, Matthew Talbot, CEO, BlackBerry Messenger (BBM), is unsurprisingly confident about what the…

The growth of digital may not have killed traditional media, but it has resulted in a 40 to 45 percent drop in outdoor ad…

By Penry Price, vice-president of LinkedIn Marketing Solutions As marketing becomes increasingly driven by data and technology, ad agencies are having to compete for…

McCollins Media, an F&B specialized boutique PR and digital brand activation agency, has been appointed by Marrybrown to handle its social media communication. Marrybrown…

Sport360 has launched an in-house content marketing studio, Engage360, in response to an increasing client demand for unique and inspiring content. Engage360 will help…

By Michaela Branova, lead data analyst at Socialbakers Over the past two years, Facebook has introduced new ways of delivering content with video being…

Facebook is challenging developers across the Middle East and Africa to create innovative bots in the Bots for Messenger Developer Challenge. The company says…

Independent creative communication agency, tamra C2, recently revealed C2 NATIVE, a separate entity focused on delivering data-driven digital communications, technologies and solutions for brands…

J. Walter Thompson Innovation Group MEA has released its Future 100 Trends and Change to Watch in 2017 report, which highlights the top 100…

Omobono, a creative and technology agency for global brands, has opened an office in Dubai’s JLT. The agency was set up in 2001 to…

By Ayman Jaber, digital strategy professional For those who have spent their entire careers in the Middle East, the advertising landscape is a repetitive…