Today, Facebook is launching “Ad Breaks” in the UAE, Saudi Arabia and Jordan. An Ad Break is a video advertising format that can either…

Two weeks back, Facebook said it had discovered a data breach affecting 50 million users and had informed local law enforcement. Here’s a recap:…

Following a competitive pitch process, Abu Dhabi-based F&B company Agthia Group’s Al Ain Water has appointed Leo Burnett MEA as its creative agency. The…

Concluding a high-stakes global creative agency review that started in April this year, Ford has hired BBDO as its lead global brand creative agency.…

Following a competitive pitch process, Carat Dubai has been awarded the media responsibilities Dubai Parks and Resorts. The account was previously managed by Omnicom’s…

By Nathen Mazri The 2007 Revolution What happened in the year of 2007? It has changed human beings’ course of thinking, action, behavior, and…

FOX Networks Group Middle East has appointed Value Branded Content (VBC) as its new advertising sales representative agency for National Geographic Abu Dhabi and…

Ishani Pawar is the managing director of Magnet, a production company that facilitates and produces visual content for corporate clients and advertising agencies. Her work…

By Christina Ioannidis, Chief Engagement Officer, Aquitude, a boutique brand engagement consultancy which works with corporations to engage with their main stakeholders i.e. their…

WPP is officially merging Y&R and VML. VML global chief executive officer Jon Cook will lead the new agency, which will be called by…

Exactly one year back, MCG& Group launched Ampersand, a talent consultancy providing L&D, search, strategic advisory and M&A services with Nick Clements – who…

Following a pitch process including multiple international agencies, Property Finder has chosen J. Walter Thompson as its communication partner for the UAE effective immediately.…