
April 23, 2025
YouTube Marks 20th Birthday, Highlights Significant Creator Economy Growth in MENA
A major driver of MENA’s creator economy, YouTube revealed that Saudi-based channels earning 7 figures or more in SAR increased by 40% year over…

April 23, 2025
A major driver of MENA’s creator economy, YouTube revealed that Saudi-based channels earning 7 figures or more in SAR increased by 40% year over…

April 23, 2025
Anishkaa Gehani, Founder and CEO of Yardstick Marketing & Co-Founder and Chief Marketing Officer at iAccel Gulf Business Incubator provided this exclusive for Communicate…

May 18, 2020
The Middle East Public Relations Association recently conducted a survey to understand the impact of Covid-19 on the mental health and wellbeing, of the…

May 17, 2020
During the holy month of Ramadan, food companies must abstain from showing food in their ads to avoid temptation during fasting.


May 13, 2020
“And they may only win some creative award for trying, says Ahmad Abu Zannad, Regional Strategy Director at Leo Burnett MEA.” As we are…

May 11, 2020
“The main problem is certainly a lack of education around the subject,” said Yves-Michel Gabay, Managing Director of MEA at programmatic agency Gamned.

May 10, 2020
Sophie Simpson, CEO and Founder of Atteline DMCC, explains how Covid-19 has led society to be connected in new ways.

May 7, 2020
Ever wanted to get into doing underwater photography?

May 7, 2020
Communicate got a chance to speak with Niall Sallam, CEO of Elevision Media to understand more about the initiative and how it works.

May 6, 2020
Abdulrahman Inayat, Co-Founder and Director of KSA-based independent marketing communications consultancy W7Worldwide, on how to communicate with the community during the holy month. The…

May 5, 2020
Ahmad Abu Zannad, Regional Strategy Director at Leo Burnett MENA, releases “Adman vs Chomsky,” a new book in which he tackles Noam Chomsky’s assertion…

May 5, 2020
Babyshop celebrates Ramadan using children’s words of hope and compassion. At a time when many brands are trying to spread messages of solidarity and…

May 3, 2020
Digital Advertising Specialist Chris Gregory-Pasha wonders, will travel brands be slow to adopt TikTok, or have they learned their lesson?