Whether there is an appetite or not they [brands] have to face the changes said Imad Lahad, Head of APCO’s AI Comms Lab, during…

By Femi Oshiga  The 5G future is beginning now across the Middle East and Africa.  With the technology expected to contribute billions to economies…

By Christian Reilly, Vice President and Chief Intelligence Officer at Citrix

Bringing technologists in the Middle East together, Amazon Web Services (AWS) Summit in Dubai was held on Wednesday, to connect, collaborate, and learn more…

By Mary Ellen Dugan Gen Z can create personal brands faster and more effectively than any generation that’s come before them. If you represent…

There are four key ways to reach customers in Saudi Arabia, according to Mustafa Ismail CEO of Smaat, a digital marketing company, that works…

The growth in the penetration and pervasiveness of the Internet and smart mobile devices, especially in MENA, has led to unprecedented social media usage…

An analysis of the languages used through social media shows that Arabic is a dominant language within Saudi Arabia, Egypt and the UAE. Findings of…

In a conversation with Communicate, Peter Mears, CEO of Havas Media Group, reiterated the significance of looking at advertisement as a field that has…

Trio students at Middlesex University achieved winnings in both the Masar Student Creative Award for Print Competition, and the Student Integrated Award Competition at the annual…

By Jack Neff Marc Pritchard has asked a lot from digital media the past two years, but his latest ask may be the hardest…

Trio students at Middlesex University achieved winnings in both the Masar Student Creative Award for Print Competition, and the Student Integrated Award Competition at the annual…