The leading on-demand music platform has managed to surpass over 10 billion streams in 2019, a new milestone for the service in the MENA…

The California Consumer Privacy Act is a new privacy law that came into effect on January 1st, 2020. According to the law, companies are…

In less than two centuries, the evolution of moving pictures has dramatically changed the way we consume images. Communicate illustrates the timeline of how content…

What’s the point of doing something if you’re not having fun? Much of man’s pursuits in life are out of the sheer expectation of…

What do you do when you’ve fallen? When you’ve been outnumbered and down on the ground? Do you stay down or do you get…

Now get a job through Snapchat! The quick-service restaurant chain launched a recruitment campaign in the month of October, targeting Saudi Nationals through Snapchat…

“Hope is a good thing, maybe the best of things. And good things never die.”, says Andy Dufresne, the protagonist of the cult classic film, The…

While the ROI on Influencer marketing is still debatable, the concept has become a popular medium for brands and advertisers to include in their…

Snapchat has launched ‘Swipe up to call’, a new feature exclusive to users in the Middle East, which will make it easier for customers…

As part of the organization’s new strategic endeavors, Ian Fairey, former international business director at Yazzle Media joins Future Tech as the new general…

Colors are able to evoke emotions and trigger certain reactions. They can even go as far as subliminally communicating an idea or brand message.…

The world’s leading data, insights and consulting company recently conducted a study on whether brands across different sectors have met the five performance pillars…