Newly formed content creation and production company offers scripted and nonscripted shows targeting pan Arab digital media, linear TV, and OTT market.

By Noura Al Sarraj, MEPRA Strategy Board Member &  Deputy Managing Director Abu Dhabi at Weber Shandwick

Which FMCG brands enjoy the best brand health among residents in the UAE, Egypt, and KSA?

Global media intelligence provider appoints Kristin Devey.

W7Worldwide’s Crisis Communications division developed a 7-step guide to creating CSR strategies and campaigns in Covid-19.

TikTok was launched in 2017 for iOS and Android in most markets outside of mainland China.

Zadi Hobeika rejoins Snap Inc. to drive performance advertising solutions.

Crypto-currencies can also be used for tipping purposes.

Study includes UAE’s Injazat and Etihad Aviation Group.

Tamrakar Rakesh, System Engineer and 5G Standard Expert at Vivo, discusses the 5G great shift and what the future holds for 6G. 

By  Yasser Obeid, Managing Director at a.k.a Media

Elon Musk is the most discussed entrepreneur in the world, with 340,957 online articles published in a year.