Partnership growth will provide advertisers with greater Twitter Amplify opportunities including Ramadan-focused specials

Horizon FCB’s latest campaign is an investment designed to release fined women from prison.

Apple’s privacy changes continue to disrupt both app marketers and mobile media companies, with 25% of total budgets shifting from iOS to Android in…

Product of the Year awards the most innovative products in the GCC.

TBWA earns a first of its kind set of industry honors across the collective, globally and in MENA.

FP7 McCann wins coveted honor for second consecutive year.

As the holy month of Ramadan gets closer, TikTok For Business launches a series of educational webinars to help marketers make the best of…

Premium energy drink, Power Horse’s latest campaign, puts Gen Z in the spotlight to make them feel like they are seen and understood. Communicate…

The launch of the program is a part of the group’s commitment to UN Sustainable Development Goal number 5 (SDG 5) and it aims to pave…

As ice cream brand Baskin-Robbins celebrates the opening of its 1000th location in the region, Michael Haley, President & Managing Director at Inspire Brands, sat…

With people’s openness to new things during Ramadan, discoveries are taking place across borders. 83% of cross-border shoppers made serendipitous discoveries while shopping during…

Since the onset of the pandemic, the economic meltdown, and the Beirut blast, education has become unavailable for over 1 million children in Lebanon:…