Global omnichannel media agency Assembly today announced an expanded leadership structure designed to support the next phase of growth in the Middle East and…

One of the strongest indicators of the GCC’s growing influence is the arrival of global gaming companies establishing a physical or operational footprint in…

Consumer perceptions across the Gulf continue to evolve rapidly, shaped by new product launches, competitive pricing, digital engagement, and shifts in customer expectations. In…

Snap Inc. has expanded Hussein Freijeh’s remit to include leadership of the Asia-Pacific region, appointing him Vice President for both APAC and MENA as…

The Advertising Business Group (ABG) has concluded the first edition of Marketer of the Future Middle East, which brought together senior leaders from across…

Shoppers in the UAE increasingly value seamless, connected retail experiences over one-day Black Friday price cuts, according to new findings from Initials Middle East.…

For its 20th anniversary, RT (Russia Today) has launched a bold series of AI-assisted videos that blur the boundaries between journalism, technology, and influence.…

Significant AI advancements that have enhanced user engagement on Facebook and Instagram, while improving ad-targeting capabilities, have been instrumental in Meta’s strong Q3 results,…

Discover the five iconic evergreen campaigns that everyone recalls. From “Romance to Remember” to the “Face” of British Airways. Scroll down and enjoy!  1.This…

FP7McCann has been named the #1 Agency in the UAE and the Highest-Ranked Network Agency in MENA by the Cannes Lions Global Creativity Report…

Kerno Enterprises FZE based in Dubai, UAE, has signed a Memorandum of Understanding (MoU) with Intel Corporation[DN1]  to jointly develop high-performane AI, universal, and…

Lebanese fintech Whish Money has secured financial services licenses in Canada, its first major regulatory approval outside the MENA region, signaling the start of…