Ex senior director – trading at Mindshare, Hassan Shoker, has joined OMG’s PHD as head of investments, report industry sources.
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Publicis and RAM RHO – a match made in airline heaven
If you’re not flying RHO Airlines, you need an upgrade. This is not your average airline. There are no delays, no chicken-or-beef existential crises…
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Narrative is not noise: Why editorial thinking still matters in the Middle East
Speed dominates the contemporary marketing and communications context. Brands and agencies across the Middle East are adopting AI writing tools, automation platforms and performance…
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May 26, 2024
The LEGO Group Reimagine Father’s Day Gifting with a Playful Twist
This Father’s Day, the LEGO Group has launched a regionally tailored campaign encouraging families in the UAE to “Build It With Him” a creative…
