Climaty AI, the world’s first CliMarTech (Climate + Marketing Technology) company founded by former AI startup CEO Neel Pandya,has raised $2 million in early-stage funding to accelerate its vision of building carbon-conscious marketing solutions powered by Agentic AI. With over two decades of experience across L’Oréal, Vodafone, GroupM, and as the former CEO of Pixis, where he helped scale the company to a $225M-funded global brand, Neel brings deep expertise at the intersection of marketing, AI, and technology. The round was led by Turbostart, a global venture capital and accelerator fund, along with participation from leading AI experts and angel investors.
Global advertising spend has crossed $1 trillion. However, nearly 37% is lost to ineffective targeting, weak creative, and duplication. Climaty AI addresses these inefficiencies with their Agentic AI ecosystem, a self-optimizing marketing infrastructure that learns continuously, adapts to goals in real time, and orchestrates campaigns end-to-end with human oversight built in.
Climaty’s four Agentic AI-powered media agents — Campaign Builder, Creator, Optimizer, and Analytics — are designed to transform the way the industry works by removing manual inefficiencies, giving back media planners their valuable time to focus on strategy, and enabling agencies to deliver faster, more precise outcomes. This means greater transparency, smarter campaigns, and measurable results with sustainability built in — creating a win-win future where performance and responsibility go hand in hand.
Climaty AI has shown early traction with a pilot for Opella, enhancing marketing efficiency while minimizing carbon footprint. Its solutions have been tested successfully across EdTech, Consumer Healthcare, Automotive, and CPG sectors, highlighting relevance across diverse marketing environments.
