
June 5, 2024
Influencer Marketing Platform, luma Launches in UAE
The platform aims to bridge the gap between brands and prolific content creators through authentic storytelling and cutting-edge technology.
June 5, 2024
The platform aims to bridge the gap between brands and prolific content creators through authentic storytelling and cutting-edge technology.
June 5, 2024
Christiana Maxion, Founder and CEO of MAXION – The Matchmaking App, recently recounted her near miss with a scam involving 250,000 USDT (Tether, a…
September 30, 2018
Facebook says it discovered a security breach earlier this week that affected almost 50 million accounts – out of the over two billion accounts…
September 27, 2018
Last week, we published a piece by Alex Malouf who manages corporate communications for P&G across the Indian Subcontinent, Middle East and Africa. He…
September 26, 2018
Ali Azarmi started his career in Advertising in 1987 in Publcis Graphics London Office and came to Dubai in 1993. He was the executive…
September 11, 2018
Choueiri Group’s AMSI recently announced its latest appointment as media representatives for the General Entertainment Authority (GEA) of Saudi Arabia. The tie-up effectively enables…
September 6, 2018
(Image: Jack Dorsey and Sheryl Sandberg testify before the Senate Intelligence Committee. Credit: Bloomberg) Facebook chief operating officer Sheryl Sandberg and Twitter CEO Jack…
September 5, 2018
BPG Group celebrated its recent rebrand and renewed business restructure at the company’s 25th offsite on the QE2 floating hotel in Dubai. The Group…
August 31, 2018
Twitter, Facebook and Google have all been developing new ways of handling political ads since the 2016 election, when all the platforms were abused by bad…
August 30, 2018
The one executive who has persistently stood out as the likely successor to Martin Sorrell at WPP, Mark Read, is set to officially take…
August 29, 2018
For the past year, select Google advertisers have had access to a potent new tool to track whether the ads they ran online led to…
August 28, 2018
By Elías Jabbe The summer is usually considered a calm time in the Gulf countries, when business grinds to a halt and vacations are…
August 21, 2018
By Puja Pannum, managing director at Blis MENA We can learn a great deal from the flurry of recent data scandals striking companies of…
August 14, 2018
Grey infamously lost the Revlon account globally as the cosmetic brand took creative duties in-house. But, closer home Grey MENA scored a big win…