Google announced it will launch the first Google News Initiative (GNI) Innovation Challenge in Middle East and Africa (MEA) June 2019. The aim of the challenge…

By Stanislava Burianek We already know very well that Millennials represent a very significant spending power globally and even more so in the Middle…

By Shelly Palmer We can chat all we like about human biases creating AI biases with our Western cultural ideology, but if there is…

After a series of new business acquisitions and a successful 2018, entourage is expanding into KSA. “This is the year of Saudi,” says entourage…

[L: Gemma Graves; R: Khaled Ismail] Gemma Greaves is the chief executive at The Marketing Society and Khaled Ismail is The Marketing Society Dubai…

Audio ads generated $1.6 billion in the US in 2017 – a 39 percent jump from the year before – according to the Interactive…

By Rebecca Koch, social media executive, 1000heads Dubai With nearly 12 million daily Snapchat users in the GCC and 42 percent of the region’s…

Isobar MENA, part of Dentsu Aegis Network, has made a significant leadership change that will see Ziad Ghorayeb taking over as regional MD of…

Dubai-based independent communications agency ALISA PR has been appointed to handle all PR activities for Bar Baar, a ocial hub and gastropub located at…

After six years of operation in the UAE and Qatar, Netizency is opening its 3rd office in Lebanon. The agency’s new location will be…

Marriott International is launching a global marketing campaign introducing Marriott Bonvoy, the new name that replaces Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred…

By Sanjit Gill, GM, Middle East at Collinson The rise of digital-native retail brands offering highly competitively priced products with rapid home delivery services…