The second coming of tobacco marketing is pouring millions into adland, a new report confirms. Last year, the largest e-cigarette makers spent nearly…

  Volkswagen (VW) is planning a major World Cup advertising push that will go head-to-head with that of its official automotive sponsor, Hyundai. The…

  The Social Network, a movie detailing the early days of peculiar, somewhat reclusive and smug Facebook founder Mark Zuckerberg, started an irrevocable trend in the startup…

  American marketers will again spend more on music sponsorships this year, much of it during the summer festival season that kicked off with…

  The unfortunate turn of regional events during 2009 hit many real estate companies hard; most companies were unable to deliver their projects, and…

  Abu Dhabi-based creative communications agency All About Brands has formed a strategic partnership with Drive Productions, a creative production agency that creates live and…

While the economic crisis pulls Jordan’s advertising industry underwater, digital is saving it from drowning Back in June 2011, Communicate Levant’s cover story about…

  Already established in London, Paris and Berlin, French Digital, a community for French, Francophone and Francophile digital professionals is expanding outside of Europe…

  Starcom MediaVest Group (SMG) MENA walked away with two awards at the recently-held Middle East Sports Industry Awards 2014 (SPIA); two of the…

  WPP’s media agency Mindshare has announced that it will be holding the 2014 Mindshare Media Summit, titled “The Adaptive Mindset.” Featuring sessions from…

Organized by the Dubai Press Club and partnering with the Associated Press (AP), the Arab Media Forum 2014 will take place at the Madinat…

  Independent regional PR agency RPR – which recently split with Lebanon-based advertising group Rizk Group – has become the official PR partner for…