To win over new business today, production houses have no choice but to lower their quality. Any company lives or dies on its ability…

When self-proclaimed “brand futurist”, acclaimed author and Time magazine’s 2009 Influential 100 list honoree, Martin Lindstrom, set out to unravel the subconscious motives of addictive smokers…

  Mobile marketing is quickly becoming a contact sport. Automakers such as Ford and Toyota are illustrating how static ads on screens and billboards…

  Robert Kyncl, global head of content and business operations at YouTube (YT), is not particularly keen on tying the platform with just user-generated…

SeeU is the latest cross-platform mobile app to hit the market that allows planning and organizing free time. Available on Android and iOS, it…

  Launched out of the region four months ago, Mangomolo, the latest venture by Wissam Sabbagh, founder and group CEO at DOTCOM MENA, was…

  International business communications consultancy Instinctif Partners – previously College Group – has won two new accounts. Merger and acquisition intelligence company Mergermarket has…

  In an industry that is constantly racing against the clock and in a region that is weighed down by economic and social restrictions,…

  TURN8.co, an early stage seed accelerator founded by DP World, has selected 10 new startups from around the world for investment as part…

  In September, Middle East Communications Network (MCN) announced the “Transformers” leadership development program for its employees, while Omnicom Media Group MENA (OMG), which…

  Brand services and events agency Avantgarde has announced the appointment of Elena Maralskaya as its new managing director. Maralskaya holds over 25 years of business…

As smartphones and mobile usage increases among consumers, businesses are racing to stay at the forefront of technological developments to stay connected with their…