
November 17, 2023
AI Has the Potential to Redefine the Customer Experience, but Challenges Remain
A panel of international experts discussed the opportunities and challenges that AI can bring to a range of business sectors.
November 17, 2023
A panel of international experts discussed the opportunities and challenges that AI can bring to a range of business sectors.
November 16, 2023
A brand-new intelligent solution – All-In-One System (AIOS) connects all touchpoints continuously plans measures, and optimizes creative performance to enable long-term marketing effectiveness. The…
April 28, 2014
Independent regional PR agency RPR – which recently split with Lebanon-based advertising group Rizk Group – has become the official PR partner for…
April 27, 2014
Your page is your opportunity to introduce your business on Facebook. It’s the first place people on Facebook will discover you, and it’s where you’ll connect…
April 21, 2014
Facebook is courting advertisers with a more precise way of targeting ads to the massive segment of users who will watch the World…
April 17, 2014
Fujairah-based Ad Fusion Media has released a new travel publication, En Route Middle East. En Route Middle East is set for its official launch…
April 15, 2014
It was the tweet heard around the world, but was it worth $1 billion? That was the value Publicis Groupe CEO Maurice Levy…
March 26, 2014
Those who love to drink coffee often have favorite places to do so. They frequent a chosen venue because it’s a great place to…
March 25, 2014
In an event held yesterday, Yahoo Maktoob announced the launch of its revamped homepage with a new design for both its English and…
March 10, 2014
Today’s changing digital landscape is forcing organizations to re-evaluate their media strategy as the lines between paid, earned and owned media become blurred.…
February 23, 2014
The AME Awards® for the World’s Best Advertising & Marketing Effectiveness™ has announced its shortlist for the 2014 competition. The GrandJury® members, comprised of interactive and multidisciplinary…
February 20, 2014
Facebook Inc revealed yesterday that it has reached a definitive agreement to acquire WhatsApp for $19 billion in cash and stocks, in what…
February 17, 2014
The IAA has launched its 2014 networking sessions with a hotly contested first debate on the value of awards. The panel of debaters…
February 10, 2014
Twitter took the social media sphere by storm in 2006 when it launched. “What is it? Why should I join? What should I…