Visa, FIFA’s exclusive financial services partner for the 2014 FIFA World Cup Brazil, shared its global FIFA World Cup activation program across the…

  The FIFA World Cup comprises eight groups with 32 teams playing 64 games over 30 days. There is a total of 5,760 minutes of football…

  Majlis PR and Events has been appointed recently as the PR agency for the official launch of ORLY International’s latest 2014 nail lacquer…

  Dubai-based group, Al Khayyat Investments, recently announced Pencell PR & Events as its official PR partner. As part of this liaison, Pencell PR…

  Passengers on board Etihad Airways, the national airline of the UAE, can enjoy every FIFA World Cup football match ‘live’ on all of…

  On 5 June, Starcom MediaVest Group (SMG) hosted an internal event at its Dubai headquarters entitled M-LEAP – an initiative by the SMG…

  The switchover from traditional TV to online video consumption has been creeping up on the industry for some time now, with online advertising pundits referring to…

  Under the theme “Innovation at the Intersection of Media, Technology and Design”, STEP – a media, technology and design platform for creatives, influencers and technophiles in…

  It’s always nice to see brand campaigns break, or to take a new brand to market. It’s possibly the go-to option for most…

  twofour54, the commercial arm of the Media Zone Authority – Abu Dhabi, today launched an online platform to enable the region’s creative community to collaborate…

  Criteo (NASDAQ: CRTO), a global technology company that specializes in digital performance advertising, yesterday announced the roll-out of significant technical enhancements to its proprietary prediction…

On the occasion of the 75th anniversary of the International Advertising Association (IAA), the IAA Lebanon Chapter celebrated the diamond jubilee with a black-tie…