We live in an age of spin. Our business as marketing communicators is all about sending out positive messages to achieve brand elevation and…

In a survey conducted by McCollins Media, web design and social media marketing agency, it was revealed that 90 percent of people hit the snooze…

WPP’s Mindshare is gearing up for its next event “Staying Agile,” a dynamic media summit that will be held on May 4 in Riyadh. “Staying…

    Brazen has won the PR account for 4work Kobold, a new range of premium vacuum cleaners now in the UAE. Brazen will…

Hajz Tawlaty Est has announced the launch of a restaurant reservation website in KSA, YoTable.com. Launched on April 1, the website claims to be…

Bank Audi and MasterCard launch the “Tap2Pay – NFC Wearables, ” a first-of-its-kind payment solution in the Middle East, during a press conference held at Bank Audi…

In the past few years we have witnessed an increasing transformation in advertising in the MENA region with more brands investing in digital ads and social media content…

The Network Communication Group’s Pencell PR & Events, Dubai has been chosen as the PR agency to handle the account of one of the…

Dubai’s 360 MEA launches first mobile application that allows control of 360 degrees of video. This app will allow the world to witness Dubai, Jeddah,…

CNN is bringing viewers a renewed series of reporting and programming about modern slavery in the ground-breaking and award-winning editorial initiative, CNN Freedom Project.…

Joe Maari, director of digital strategy at OMD, on how ad blockers affect digital media and the advertising industry. I’ve been using the Adblock…

  The growth of the digital medium, including social and mobile, combined with the increasing consumption of online video in the region, has led…