Events & People

  • March 18, 2015

    Playing it by year

    As international and local media digressed into the infrastructural and economic implications of Dubai’s Expo 2020 bid win in November 2013, the emirate’s real…

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  • March 17, 2015

    Like a girl?

    It is not often that sports and business are interlinked, especially in the world of marketing to women. Other than the obvious watch brand…

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  • March 14, 2015

    Hack tricks

    Although its storyline was cause for concern, very few predicted that The Interview – a movie on tabloid journalists setting up an interview with…

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  • March 14, 2015

    Broaden Horizon

    The group’s been quite low key in its communication for the past two years. Any particular reason for that? On the contrary, actually. Horizon Group…

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  • March 2, 2015

    Trade secrets

    Traditionally, trade marketing has been treated as a stepchild in the marketing discipline, just as an extension of commercial functions. Ironically, most organizations end…

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