Brand brings viral “too-good-to-be-true” mobile ads to life.
KFC, the iconic fried chicken brand known for its creative storytelling, has launched a ground-breaking new campaign called Original Fake Games—transforming all those misleading “fake game ads” cluttering your social feeds into actual playable mobile games.
With more than 100 million downloads of titles that never lived up to the ads that promoted them, KFC saw an opportunity: why not give gamers (and fried-chicken lovers) the real deal? By recreating the rolling-barrels saga, the giant-pin challenges, and that “trapped king” scenario, Original Fake Games delivers the fun and unpredictability those clickbait ads always promised but never delivered.
The campaign goes beyond mere downloads; KFC is enlisting gaming influencers to test and review Original Fake Games, ensuring authenticity, driving word-of-mouth, and sparking conversation across social media. Clever digital placements also target audiences where fake game ads typically appear, with KFC’s real ads leading directly to actual playable content.
Original Fake Games are now available for free download on the Apple App Store and Google Play Store. Because why settle for fake ads when you can enjoy the real deal—one download at a time?
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