Clique Media has partnered with EZELink Telecom, known in the region as EmiratesWifi, to become the official representative of its advertising solution EZEAds in the UAE. With EZEAds, Clique Media will now offer premium mobile advertising delivered via hotspot in the UAE, making it the first company to offer mobile ad solutions via hotspot in the UAE.
EZELink Telecom, specializes in developing and distributing smart Hotspot and Wi-Fi solutions. Its partners include Starbucks, Jumeirah Group, and Dubai Silicon Oasis among others.
“Free Wi-Fi has become a must these days,” says Maher AlZarooni, CEO & Co-Founder of EZELink Telecom. “Consumers are increasingly using this service, leading us to turn it into a highly targeted media channel for advertisers. For this, we needed a partner who understood mobile advertising in the region and Clique Media was the ideal choice.”
EmiratesWifi’s EZEAds is a smart advertising platform developed to reach today’s technologically savvy audience and is useful for a diverse range of brands and agencies in the UAE. This product is a geo-fencing solution that enables marketers to create a radius around a specific geographic location to target their relevant audience. It’s a unique and highly contextual offering in a campaign strategy. “We’ve always placed mobile at the center of our strategy and brought innovative ad technology to the region,” says Sagar Shetty, managing partner at Clique Media. “With EZEAds, we will be the first to offer brands and agencies location based targeting solutions for their campaigns.”
Along with EZEAds, Clique Media also represents LinkedIn, WWE, Ideas People Channel by The Economist, and SuperSonic Ads.
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