CAP.G VENTURES, a multi-service powerhouse, is redefining how modern businesses scale. With the introduction of its flagship consulting arm, CAP.G CONSULT, the firm brings the Fractional CMO model to the region – a forward-thinking approach to marketing leadership designed for speed, agility, and measurable impact.
Born from a deep understanding of the complex challenges faced by growth-stage businesses, CAP.G VENTURES unites marketing strategy, business transformation, and digital innovation under one bold banner. Its mission is clear: help small and medium enterprises achieve sustainable growth without the overhead and inefficiencies of traditional agency or executive models.
With the launch of CAP.G CONSULT, the agency offers three flexible engagement models with defined scopes and flexible remunerations, tailored to fit the unique stage and scope of each client’s growth journey.
A Future-Forward Approach to Marketing and Innovation
CAP.G VENTURES operates across four synergistic lines of business: CAP.G CONSULT, CAP.G WELLNESS, CAP.G COMMERCE, CAP.G SOLUTIONS
Every engagement is grounded in a revenue-first strategy, cross-functional alignment, and agile, insight-led execution. From scaling go-to-market efforts to redesigning marketing systems for performance, CAP.G delivers a pragmatic and results-driven approach to complex business challenges.
From Corporate Boardrooms to Bold Ventures: The Vision Behind CAP.G
With over 25 years of experience across agency and client-side leadership roles, Ghayath Sioufi has long been at the intersection of marketing, commercial strategy, and digital innovation. His journey spans industries from telecom and FMCG to banking, aesthetics, and education — consistently leading transformative growth strategies and building high-performance teams.
After two decades driving impact within large organizations, Ghayath recognized a growing need among startups and SMEs: access to seasoned marketing leadership without the overhead of a full-time CMO. That insight led to the creation of CAP.G VENTURES — a next-generation consultancy built to unlock scale through fractional support, agile execution, and tech-enabled solutions.
Certified by institutions like London Business School, INSEAD, and The Knowledge Academy, Ghayath’s influence extends beyond the boardroom. He’s served on international judging panels, contributed to industry thought leadership, and played an active role within the International Advertising Association – UAE Chapter. Fluent in Arabic, English, and French, and based in the UAE for over 20 years, Ghayath continues to blend strategic insight with human-centric leadership — and CAP.G is the embodiment of that vision.
Shaping Stardom 2025
Built with a clear eye on the future, CAP.G VENTURES is positioned to expand from its UAE base into broader GCC markets, offering businesses a new, leaner path to strategic clarity and accelerated growth.
