Work activates the recent AI craze of converting text to image.

Pitch aimed at consolidating all media into one agency group.

Initiative aims to help promote a safe experience for women content creators.

Leading programmatic company inks agreement with digital out-of-home tech company.

Jordan, Algeria, and Mali editions will be held later in February.

By Helmi Abdalhadi, House of Gaming Manager at Serviceplan Group Middle East

Abdelnabi Alaeddine is appointed Regional Director, Planning & Digital Investment, and Nayan Joshi is promoted to Digital & Innovation Director.

The tool also demonstrates ‘compressed commerce’ in action.

As Racha Makarem, completes her 4th year as the CEO of Starcom, Communicate sits down with her for a chat to uncover her journey…

Which brands made it to the top?

Publicis Groupe has announced Leo Burnett MEA’s win for the Emirates NBD account.

Mixed reality, content mix, and user-generated content (UGC) will be essential for successful digital engagement this year.