PR and media agency Seven Media has announced several new client wins and recruits.

Airline Etihad Airways keeps pushing on digital, recently announcing a partnership with Google to make it more convenient for travelers to view the airline’s…

Just a day before Ramadan, Google launched its integrated Ramadan hub in 22 domains including the UAE, Saudi Arabia, Bahrain, Qatar, Kuwait and Oman,…

  Ramadan, the most important month on the Islamic calendar, is characterized by communal iftars or special evening meals. Muslims across the globe participate…

Brands have long recognized the value of word of mouth and its powerful ability to influence and alter people’s behavior and choices.

Powered by Snapp, a digital loyalty platform allowing customers to earn points for purchases from their favorite venues directly on their phone, SnappCard is a…

With its competitor Adidas being the official World Cup 2014 sponsor, Nike, which sponsors ten teams at the tournament, and over 50 percent of…

Among a select number of global markets for Pepsi, the UAE, Kuwait and Saudi Arabia will see the roll-out of the brand’s interactive gaming…

Dubai-based pan-Arab broadcaster Al Aan TV has revamped its website to coincide with the onset of Ramadan.

  The World Cup 2014 in Brazil and the run-in to the tournament have shed a new light on our industry, and the creative…

  Collaborating with 20-plus mobile operators in MENA as well as with online gaming merchants, regional VAS (value-added services) provider Actel (Active Telecommunications) recently…

  Oracle announced that it has signed an agreement to acquire LiveLOOK, a global provider of real-time and visual collaboration technology for co-browsing and…