
November 15, 2023
Research Shows the Impact of Digitization on Discovery and Loyalty in KSA’s Restaurant Industry
56% of the people in KSA said they rely on food delivery apps when searching for new food and beverage outlets while 95% consider…
November 15, 2023
56% of the people in KSA said they rely on food delivery apps when searching for new food and beverage outlets while 95% consider…
September 14, 2014
Another tech giant — this time it’s Google — is caught up in a prolonged Federal Trade Commission (FTC) crackdown. Google settled with the FTC…
September 14, 2014
Last week, Publicis Groupe and Adobe announced the launch of the Always-On Platform, an end-to-end marketing management platform from Publicis Groupe that automates and…
September 14, 2014
The decision of an established e-commerce player to drop COD (cash on delivery) services would garner little attention elsewhere in the world – and, in fact,…
September 11, 2014
Google today launched 360-degree street view imagery of the Pyramids and five other historical landmarks in Egypt for the first time. Street View Special…
September 11, 2014
Ali Basma, business managing director at Zenith Cairo Publicis Groupe’s live ROI agency Zenith (ZenithOptimedia) has won the home and professional appliances brand Electrolux…
September 11, 2014
Yahoo, LinkedIn and mobile network AdFalcon recently introduced native ad formats in the MENA region. In theory, these formats seamlessly integrate commercial into…
September 11, 2014
Compiling figures from IPG Mediabrands and the MAGNA Global Advertising Forecasts 2013 report, regional social video advertising platform Buzzeff recently stated that global investments into social video…
September 10, 2014
Three hours into a lengthy debate with Tarik Kaddoumi, a self-proclaimed liberal and cofounder of Umbrellab – a payment gateway that enables businesses to accept Bitcoins…
September 10, 2014
Omnicom’s TBWA has been named the global agency of record for Airbnb, the hospitality startup, after a review. The agency was selected because of…
September 10, 2014
Facebook made a small update to its video product on Monday that points the way to a potentially big business. Videos uploaded to…
September 10, 2014
International branding agency Siegel gale released a report titled B2B Now. “Most business-to-business companies (B2Bs) still debate the ultimate business benefit of building a strong…