National airline of the UAE, Etihad Airways, has announced the appointment of Cheil Network to assume global and social marketing duties. The network’s new…

Recently, several Middle Eastern countries – even smaller cities and towns – have been promoting themselves through destination marketing campaigns. Following the Arab Spring…

Media experts have a way of predicting or at least forecasting what’s to come. Inevitably, this leads to the question: “What  will change in…

Vuclip, premium mobile video on demand service for emerging markets, announces a new strategic partnership with Ooredoo Kuwait, telecommunications service provider. Ooredoo Kuwait and Vuclip will provide…

MediaCom announces their selection as the agency of record for Magrabi Group throughout MENA. The company is in the middle of rebranding and expansion…

The Kingdom of Saudi Arabia has been referred to as the land of many things: traditions, dichotomies, misconceptions. Regionally, advertisers are constantly grappling with…

Global professional network, LinkedIn releases findings from its study that looks at the social media habits of small and medium businesses (SMBs) throughout the…

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around…

Providing employee ownership is one of the most important ways to satisfy creative cravings and independence. Do not give them too much direction; instead,…

Social TV is VivaKi’s proprietary real time solution that allows us to discover the most trending TV content and topics. The product offers in-depth…

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around…

Outdoor advertising company JCDecaux has announced that its subsidiary JCDecaux ATA – held 60 percent by JCDecaux, 40 percent by ATA – has won…