
April 3, 2024
CTV Transparency & Quality Insights for MENAT Advertisers
A new report by DoubleVerify and IAB Europe reveals the need for greater transparency and media quality verification in the European CTV market.
April 3, 2024
A new report by DoubleVerify and IAB Europe reveals the need for greater transparency and media quality verification in the European CTV market.
April 2, 2024
Web3 gaming is expected to attract up to 100 million gamers, creating a market worth an estimated $1 billion by 2025.
May 22, 2016
Elan Media, the media arm of Elan Group, has expanded its media representation of Novo Cinemas to cover the UAE.
May 17, 2016
Launched as a start-up at ArabNet Dubai in 2014, TaskSpotting began as a research and insight crowdsourcing app that actually paid its users for…
May 16, 2016
Unilever’s Lipton has appointed FP7/DXB for its digital and social business across the Gulf region.
May 16, 2016
The e-commerce space in the Middle East – the UAE in particular ¬– is becoming very exciting. It’s an era where we’re seeing a…
May 15, 2016
Ciaran Bonass started his career as an animator in 1996, after which he moved on to DoubleClick in 2001 – even before Google acquired…
May 15, 2016
Raja Trad has stepped up to head the MENA operations of Publicis Communications.
May 15, 2016
Following the global restructure of Publicis Media, Alex Saber has been appointed to the role of chairman, Middle East, Publicis Media, while Steve Parker…
May 15, 2016
Sitting in his office full of Star Wars memorabilia made from recycled motorcycle parts and a life-sized frame of Han Solo stuck in carbonite,…
May 12, 2016
Just four months after joining MediaCom, CEO Tarek Abdalla has left the media agency.
May 12, 2016
Full service growth agency Penso has been appointed by Abu Dhabi-based asset management business Miral to handle its social media, content, data and digital…
May 7, 2016
YouTube has launched the first edition of The Lantern, an award program to recognize the work of creative and media agencies, as well as…