
February 27, 2024
Ramadan on TikTok: Authenticity and Inclusivity Key Ingredients for Brands to Succeed
By Puja Khandelwal from Ipsos in collaboration with TikTok.
February 27, 2024
By Puja Khandelwal from Ipsos in collaboration with TikTok.
February 27, 2024
The move aims to strengthen the company’s position as a modern marketing and communications powerhouse, in line with its philosophy of ‘Borderless Creativity’.
March 24, 2016
Just weeks after being awarded the 3rd best employer in the UAE – for the third consecutive year – Omnicom Media Group has been…
March 21, 2016
The MediaVantage, a UAE-based media sales representative, has won the exclusive contract to represent all titles published by News UK, a UK-based American-owned publisher,…
March 21, 2016
Exponential Interactive has announced the expansion of its brand performance offering into new markets across the EMENA region. Exponential’s performance offering is enhanced by…
March 21, 2016
Great Place to Work®, a global research, training and consultancy firm that recognizes the best workplaces in over 50 countries worldwide, has revealed the…
March 20, 2016
Nissan Middle East and Infiniti Middle East have selected OMD as their regional partner for media communications. Effective May 2016, the new agreement covers…
March 20, 2016
Dubai-based business title Middle East Economic Digest (MEED) has gone digital. The weekly magazine that started in 1957 will now be published once a…
March 16, 2016
Publicis Groupe has announced a simplified structure and new leadership positions for its media arm, Publicis Media. “We are driven to get to the…
March 16, 2016
AdZouk, a premium MENA SSP, and StackAdapt, a native advertising technology company, are expanding their advertising solutions with the launch of a video native…
March 16, 2016
OSN subscribers in the UAE can now tune into all nine radio brands under the Arabian Radio Network (ARN) on their television. This follows…
March 14, 2016
Last year was the year of mobile. You blinked? Well, you missed it. We moved from multiple screens to one – the mobile –…
March 6, 2016
Starcom Mediavest Group has retained the Savola business in the Egyptian market, following a pitch between against six other agencies. SMG has been handling…
March 2, 2016
Ahead of International Women’s Day, YouTube is championing its community of women on the platform through a new yearlong partnership with the United Nations…