
May 14, 2024
Havas Acquires Liquid to Enhance Commerce and Retail Media Expertise
Liquid will be rebranded as Liquid Havas and join the organization under Havas Market.
May 14, 2024
Liquid will be rebranded as Liquid Havas and join the organization under Havas Market.
May 10, 2024
According to YouGov BrandIndex data, the top three advertisers for April are Danube Properties, Museum of The Future, and Motiongate Dubai.
September 4, 2016
For the first time, L’Oréal Middle East is participating in the group’s international business game Brandstorm. The game offers an opportunity for students around…
August 28, 2016
MAM Food Co has selected Cheil MENA as its lead creative advertising agency for Papa Murphy’s in the UAE. Effective immediately, the agency will…
August 28, 2016
Exponential, a global provider of advertising intelligence and digital media solutions, has put together a four-part series on “Trusting the Machine in Online Marketing”.…
August 22, 2016
Given the recent passing of the great Muhammed Ali, it was nice to see Instagram pay tribute to his ‘Rope-a-Dope’ strategy with the launch…
August 22, 2016
Earlier this year, YouTube announced a first of its kind competition for Ramadan ads on the platform. Titled the “Lantern Award”, the program celebrated…
August 21, 2016
Exponential, a global provider of advertising intelligence and digital media solutions, has put together a four-part series on “Trusting the Machine in Online Marketing”.…
August 17, 2016
Our life is a social book. But, that’s a stale fact. What’s hot? We post #InstaUpdates on our social platforms – “Feeling blessed”, “Having…
August 10, 2016
Relevancy is an essential aspect of achieving career success in these days of cost-cutting, outsourcing, and radical shifts in the ways companies manage their…
August 8, 2016
Exponential, a global provider of advertising intelligence and digital media solutions, has put together a four-part series on “Trusting the Machine in Online Marketing”.…
August 7, 2016
Kevin Roberts is in hot water. Earlier this week, the Saatchi & Saatchi chairman told Business Insider the gender diversity debate in the ad industry is…
August 4, 2016
The number of influencers keeps increasing with every new social platform. As users find an odd familiarity with influencers that rests somewhere between friendship…
August 4, 2016
With Facebook as its client, Lebanon-headquartered agency, Interesting Times designed a new campaign to launch Facebook Canvas targeting the tech company’s clients. The objective…