Performance marketing tech company Criteo has launched ‘Kinetic Design,’ its patent-pending ad creation technology that delivers visually stunning, on-brand ads that are contextually optimized…

Following a multi-agency pitch process, Dentsu Aegis Network’s Carat has won the global remit for media strategy, planning and buying for Standard Chartered Bank,…

Set up in the UAE in 2005, Magna Global – owned by IPG globally and by MCN in the region – has since grown…

Digital ad monitoring company OOX launched “mobile advertising monitoring” as part of its flagship service OOXmonitor last month.

The year 2016 ended with yet another blow to the Middle East’s media industry.

Boutique PR and digital brand activation agency, McCollins Media has added DownTown Café to its roster of F&B clients.

Facebook’s ‘popularity’ declined between 2013 and 2016 by six percentage points.

Josh Partridge, vice-president of EMEA, LATAM and Canada at Shazam, on what the brand can offer advertisers.

Samir Ayoub is a man who needs no introduction.

Consumers are evolving faster than advertisers ever wished they would. The biggest advertisers are falling behind their consumers more than anything else. Agencies, advertisers,…

Regional digital advertising agency, Hug Digital has launched what it claims to be the UAE’s first digital-only banking service, CBD NOW, for CBD. The…

Dentsu Aegis Network’s digital performance agency iProspect has launched a new operation in Saudi Arabia, which will be headquartered in Jeddah and supported by…